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Project X Series Release: 'Who's Whoo' HIPA Conjures Surreal Vibes


A beer and a beer can positioned next to an upside down stack of books

Our Project X Series is on a roll this year with our latest HIPA marking the halfway point of a release-packed summer. Using a triple-threat trio of tropical goodness in Idaho 7, Citra, and Mosaic, along with the stirring cover art by Daniel Andersson; better known on Instagram as @vexed_works.


THE ART


Daniel Andersson is a Stockholm, Sweden-based artist that creates "surreal digital collages" but the results are clearly much more dramatic than a simple three word description would imply. With his unique brand of dark, twisted, and often morbid collages, it's no wonder Daniel has amassed a following of over 35K on Instagram alone.


A snapshot from Daniel's Instagram page @vexed_works

THE BEER


Who’s Whoo focuses on a more fruit-forward flavor and aroma. When designing this beer our brewers set out to highlight the most prominent sensory attributes of the featured hops: looking for blueberry, tangerine, mango and guava. With a dependable malt bill of pale 2-row, wheat, and dextrin, this beer has a wonderfully soft palate with a tropical aroma and medium body.


"We have a lot of experience with the Citra/Mosaic combo as we have used it pretty extensively in the past with both Hop Diggity [DIPA] and Big Mother [IIIPA]. We know that both contain oils that work symbiotically depending on where they are used on the hot and cold side."

-Matt Watterson, Head Brewer



Who's Whoo is available now on draft and in 16oz cans. Search our Beer Finder or pick it up at one of our tap rooms.


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